In case you haven’t heard yet, Gerard Cosmetics Spring lipstick shades are out. Just like the other shades in this popular collection, they’re bloomin’ awesome! We’re introducing a compliment to our 1995 lipstick that was so popular last year it shut down our website when orders flew in.
What is Hydra-matte Liquid Lipstick?
Last summer Gerard Cosmetics introduced a rich, silky liquid lipstick you apply as you would our Color Your Smile Lighted Lip Gloss. The barely-there feel is light, yet our Hydra-matte lipsticks are formulated with the same quality and care as all of our other products.
As summer approaches, your lips and skin can dry from the sun’s heat. You’ll be happy to know Gerard Cosmetics Hydra-matte liquid lipstick is non-drying. Caring for your lips is really important and using high quality products is the first step.
The September issue of Bella Magazine highlighted Gerard Cosmetics Hydra-matte collection. We were very excited as BELLA Magazine is known as New York’s premiere women’s luxury lifestyle publication. You can pick it up by subscription or on the newsstand.
Healthy lips are supple and have their own natural sheen. When that natural sheen dries up, lips peel and become unattractive.
What Causes Dry, Chapped Lips?
There are several things that cause or exacerbate dry lips. Here are a few of them.
Licking Lips It might feel good to lick your lips when they feel dry, but the benefit is short lived. As saliva dries, so does your tender lip tissue. If you also happen to be out in the wind things are twice as bad.
Dehydration Along with health benefits of staying hydrated, there are also beauty benefits of drinking plenty of water. Staying hydrated keeps our skin soft. When we don’t get enough fluids, our skin and lips shrivel up, just as a sponge does when the water evaporates out of it.
Mouth Breathing When you’re trying to get your nail polish to dry quickly You BLOW on it. Just as the air dries your polish, your breath dries your lips. Try breathing out if your nose more often.
Allergies A common symptom of certain allergies is also dry skin and cracked, flaky lips. Ask your doctor if there are any remedies for these types of allergy symptoms.
The Sun The sun is often held responsible for drying our skin and even causing premature aging. It’s true. The sun’s dry heat is used to dry grapes for raisins–why would we think our lips would be any less vulnerable?
Spring Hydra-Matte Collection SPECIAL!
Use code GEARD40 to save 40% off all non-sale items atwww.gerardcosmetics.com.
Learn more about Gerard Cosmetics by visiting our website. Our sister company, Whitening Lightninghas a special promotion right now. Visit our website and click on the pop-up photo to get 65% off any whitening product.
Southern California innovator and CEO of Gerard Cosmetics, Jennifer Gerard, wheeled her home teeth whitening company, Whitening Lightning onto the teeth whitening scene in 2010. Whitening Lightning became an international rage among celebrities, entertainers and their fans. In 2014 sister company, Gerard Cosmetics took center stage. Beauty experts around the world are thrilled and impressed by the quality of these fine cosmetic products. Visit our website to watch a collection of demo videos.